“Whether you want the media to be there or not, on a high publicity case, on
a high profile case, they’re going to show up. They’re going to put cameras
in front of you. They’re going to put microphones right in front of you.
They’re going to want someone to say something. The thing that’s worse than
not saying anything is saying the wrong thing. What you need is somebody
who’s comfortable standing in front of a camera, standing in front of a
group of reporters, fielding questions, and making a press conference work
for you rather than making a press conference about them and their story.
If you don’t have an attorney that’s comfortable in that sort of an
environment, you’re going to end up looking the way that the media wants
you to look. You’re going to end up without a back story. You’re going to
end up just being some sort of person that the government is prosecuting or
that the county or state is prosecuting. You need to personalize yourself,
and you need to have somebody immediately out in front of the camera doing
that for you.”